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Taylor Thomson Whitting

Sweet Addiction

Taylor Thomson Whitting

St Leonards, Sydney

Graphic Design. Brand Development.

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FRD was tasked with the redevelopment and refreshment of the TTW brand and website

Inspired by the engineering company’s creative and innovative practice, a strong and ‘structural’ design was created with a simple colour palette reflecting the different areas within the company. A new typeface was introduced, complementing a new logo, print and digital stationary, internal communication material, digital correspondence, templates and website. A branding styleguide was also developed to assist the company with rolling out the new brand across all areas of their business. 

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